georgetown

MEN'S BASKETBALL

For the 2025 to 2026 season, AVRA partnered with Georgetown Men's Basketball to develop the team's complete creative direction and visual identity for the year. We designed the season's graphic system, creating a cohesive suite of templates and assets used across game day content, recruiting, social media, and program communications. Built to balance Georgetown's storied tradition with a modern competitive edge, the system provided the program with a flexible, recognizable visual language that elevated every touchpoint throughout the season.